About us
About our founder
After a decade-long career as an interior designer and a successful freelancing stint, Sumithra rewired her lifestyle seven years ago to align with eco-friendly living. She drastically minimized her plastic consumption, eliminated tissues, composts, segregates, and recycles waste while embracing mindful minimalism. Avoiding packaged foods and finding solace in nature, she discovered the transformative power of bioenzymes. For years, she has been inspiring and empowering communities to create their own, making sustainable choices accessible to all. Before launching The B.E. Story, she spent two years perfecting formulations that meet real needs, ensuring clean, conscious living is within everyone’s reach—all while balancing her purpose with her young family.
About our Co-founder
Manju Sahni is driven by a deep curiosity in science and sustainability, with a passion for promoting planet health through informed food choices and the application of scientific knowledge in daily life. Currently working in the SEND (Special Educational Needs and Disabilities) department as a one-on-one Learning Support Assistant, she is dedicated to supporting children and making a meaningful impact on their learning journey. Her work reflects a strong commitment to personal well-being and fostering an inclusive environment for all.
The B.E. Journey: Uniting Grassroots Innovation and Sustainability in the UAE
At The B.E. Story, we proudly introduce the transformative power of bioenzymes to the UAE, inspired by their grassroots innovations in Southeast Asia. With a legacy of over 83,000 products developed to meet the needs of communities, bioenzymes have driven real change by addressing critical challenges such as:
1.Pollution Mitigation: Confronting water, air, and soil pollution.
2.Homecare Solutions: Crafting natural and effective cleaning options.
3.Personal Care: Providing gentle yet powerful hygiene products.
4.Health Support: Promoting wellness through medicinal applications.
5.Eco-Friendly Cosmetics: Delivering safe alternatives for skincare.
Our Mission
At The B.E. Story, we aim to adapt grassroots innovations for modern living, transforming organic waste into valuable solutions for a cleaner, healthier planet. We strive to unite communities and amplify their voices, providing sustainable solutions that reflect both local needs and global environmental goals.
Our Vision
We envision a world where harsh chemicals are replaced by natural solutions, fostering sustainable, waste-free lifestyles. Join us on this journey to transform your home, health, and planet with the power of bioenzymes. Together, we can build a community that champions sustainable living and innovation, paving the way for a brighter, greener future.